社会企业管理英文版.docx

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1、1 Introduction Social enterprise is not purely business, nor is the general social services. The social enterprises make a profit to contribute to society through the operation of the business practices. The obtained surpluses should be used to help the disadvantaged, promote community development a

2、nd social enterprise investment. Emphasis on social values is more than the pursuit of the biggest corporate earnings. In 2011, the Australian Government established the Social Enterprise Development and Investment Fund (SEDIF) with a fund of $6 million, which is managed by the Forresters for suppor

3、ting social enterprises(Ridley, R. J. and Bull, M. 2011). To make the management of fund more reasonable, the Forresters try to find the suitable social enterprises to support. As there are so many social enterprises in Australia with a chance to succeed needing funding, it is not so easy for the Fo

4、rresters to find the company with a good return on investment. Many issues exist in the current social enterprises, for example, the enterprise is bootstrapped, run and operated by individual entrepreneurs, there is no suitable business strategy. Thus, it is necessary to find the current issues and

5、the solutions for the enterprises. Moreover, the Forresters find promising enterprises to support. The report gives a detail analysis on the social enterprises in Australia. The strength and the weakness are determined. And then, the good model of the social enterprises is showed, the company with c

6、hange needed is suggested with suitable change measurement for a better development. The company can improve through making business strategy, determining core value of the service and enhance the ability of the structure. The failure enterprise is also presented. In final, the report defines the co

7、mmon issues of the social enterprises and provides the strategies for solving the problem, and then achieving the goal of long-term development. Then, a comprehensive conclusion is obtained based on the analysis(Cheryl K, Joanne M. 2011).2 Recommended now2.1 Organization Goal and valueMars Hill was

8、established in 2001, whose goal is to provide a safe space for the formation of community and the support for visual, written and performance art. With the development of Mars Hill, now it has shifted to run an ethical business and meet the need in the community. Environment There is fierce competiv

9、eness in the industry. However, the market is also huge. The Mars Hill has art display which is difficult for others to cope. Moreover, the high-end quality of product also improves the advantage. Structure The Mars Hill is operated mainly by volunteers for a certain time. However, there is a strong

10、 need for the full time staff to deal with the work. Thus, with the increasing of the revenue, the Mars Hill recruits some paid volunteer. A certain fund has ensured the operation. Support The development of Mars Hill is related with the supporters and partners, who give a range of funding or other

11、support. For example, the Parramatta Leagues Club, and the NSW State Library which uses Mars Hill as a heat venue for the State-wide Poetry Grand Slam competition. Revenue As the Mars Hill has a variety of supporter who offers the funding, and it expands the business in the market, there is a good r

12、evenue condition in the Mars Hill to keep the program operating well. Business modelThe Mars Hill focuses on developing the art activities, which can generate some revenue. High quality end of the coffee is also the advantage of the company. To expand the business, it increases the amount of advisin

13、g and training, which is good for the reputation and ensuring a good quality of the service. Through the process, there is a healthy and sustainable development model.2.2 Model analysisThe Mars Hill has a good business model with right value position and healthy business style. The development contr

14、ibutes to the improvement of its structure. It is obvious that there is a good IOR for the enterprise. However, the service and management idea is always changing, which is not stable. And there is no clear strategy for the value position. Thus, a strong development plan for the position is needed.

15、2.3 ConclusionThe business model of Mars Hill is successful. There is a good business model to ensure the revenue, a high quality of product and various meaningful activities increases its competitiveness, a good organization structure manages the enterprise well. Thus, there is a sustainable develo

16、pment model for the Mars Hill, and it is strongly commended. 3 Recommended with change3.1 Organization description GoalCharcoal Lane is a modern Australian restaurant, whose goal is to serve contemporary Australian cuisine combining with native flavours. Moreover, it employs and trains disadvantaged

17、 indigenous and non-indigenous young people. Charcoal Lane was established by Mission Australia, which is a social enterprise that acts as a transitional labour market program. Environment In the restaurant industry, there are various enterprises as there is a huge market. However, the competition i

18、s also fierce. The service quality and the management directly determine the revenue. Service valueThe Charcoal Lane provides personal and group support, life and employability skills development, structured work experience and accredited Certificate III in hospitality, whose goal is to achieve sust

19、ainable mainstream employment. Revenue analysisAs showed in the report, the Charcoal Lane has $1 million revenue after its first year of operation. After three years of trading, the Charcoal Lane is expected to create net profit so as to support the comprehensive training program. Cooperation and su

20、pportCharcoal Lane works closely with both the VAHS and AAV. The business does not fully pay for the rent for VAHS while the AAV assists in setting up of the company by bring fit-out cost. The partnership is crucial for the development. Structure Charcoal Lane is managed within the Mission Australia

21、 organizational and governance structure. The manager controls the social enterprise and training programs and reports to the State Director. Moreover, he manages the finance, HR, marketing, media, payroll and legal services. Another team in Charcoal Lane team is worked to bring all the expertise to

22、gether and solve the issues. There is also a separate Charcoal Lane team within Mission Australia, which brings together expertise and meets weekly to discuss issues.3.2 Model analysis The business model has strong competitive position for its good cooperation with other agencies. It also has the ad

23、vantage of skills people because the indigenous trainees take on the head chef role. Moreover, the Charcoal Lane employs youth workers to allow for the trainee. However, there are still difficulties for the company. One of the challenges is to work with partners who may have different expectations.

24、Everything should be agreed by VAHS before action. 3.3 RecommendationBased on the analysis, we found there is a good business model for the enterprise. However, several key issues should be considered. One of the most important issues is the structure. The committee has met difficulties to agree wit

25、h the partner. Thus, a coordination group is needed to solve the problem. Moreover, it can form a mechanism to deal with the business. The second one is the position of the value. The number of trainee can not be the only indicator of the program, but the quality of the program should be ensured. Th

26、e final issue is the business strategies. More business strategies, for example advertising is strongly needed.3.4 ConclusionThe business model of Charcoal Lane is successful. Firstly, its goal is meaningful and there is actually positive effect on the society that it helps disadvantaged indigenous

27、and non-indigenous young people get skills and work. Then, the revenue in the model is also excellent as it is commercially breaking even in the first year. After three year, it may support all the programs. Its success is also related with its cooperation with a lot of agencies, who gives support o

28、n money, worker, work opportunity and others. The company has a good structure to manage it and process strong competitive than other companies. The type of the business is strongly recommended to support.4 Reject4.1 Organization Goal and valueMuooz Eritrean Restaurant & Catering is an African resta

29、urant in Brisbane, which offers training and work experience for the refugee women in the neighbor countries. The goal is to enhance culture interaction in the local community. The Muooz Eritrean Restaurant & Catering helps the refugees by providing work opportunity for them to obtain the income, le

30、arn skills and make the community tight. Environment In the restaurant industry, there are various enterprises as there is a huge market. However, the competition is also fierce. The service quality and the management directly determine the revenue. Structure The Muooz is one of the forming parts of

31、 the Eritrean Australian Women & Family Support Network Qld. The enterprise is under administration of its management committee administers. There are a total of fifteen paid staffs in the enterprise except for the manager and the chef. Partnership To make the enterprise run normally, the Muooz coop

32、erates with a variety of the partners, especially the company in the training industry. For example, the Qld Department of Education & Training provides training service for the company. Moreover, the Social Ventures Australia assists in finance and business mentoring. Those factors improve the trai

33、ning level and offer a better service for the refugee woman. Support While cooperate with the companies, the Muooz also seeks to the funding from different places. The Brisbane City Council runs a program providing fund for the project. Other funding includes $5000 grant from the Gambling Community

34、Benefit Fund, a $2000 funding from Foresters Community Finance, a $1000 loan from Foresters, and an $8 000 grant from Moorooka Council. There are also other funding, which plays a great role in the development of the Muooz.4.2 Analysis on the model The Muooz, Saba provides flexible work opportunitie

35、s for the refugee women, which is very important to help them. Most of them have limited language, skills, and a lack of confidence. These aspects cause a restrict ability of full time work. Thus, the flexible work opportunities increase its advantage in the industry. However, there are issues in th

36、e model. Firstly, there is no strong leader and good structure in the company. Most of the work is done by founder Saba Abraham, who needs committee to help with decision making. Another key issues is that there is a good business way to make the breaking even. Most of the revenue is from funding su

37、pport. The final issue is to deal with the economic downturn. There is no effective way to handle it, which cause a loss.4.3 ConclusionThe Muooz has a good service value, which brings positive effect on the society. However, the industry has fierce competition and is highly related with economy. The

38、 company should take a differential strategy to increase its core ability. As the weak structure has limited the development, and there is no clear and sustainable development plan, we should reject the enterprise.5 ConclusionsBased on the case analysis, there are several issues in the social enterp

39、rise. A common one is the position of the value. There is no quite good value of the enterprise goal, or the goal changing. Another one is the revenue model. Some enterprise is operated by support from funding without strong competiveness. If there is economy crisis of a less of funding, it will be

40、difficult. The final one is the structure of the enterprise, more experienced people is needed to operate the company. To better development the company, firstly, the enterprise should have a right position of value. And then, it is necessary to make advertisement strategy and improve the service qu

41、ality. The final one is to improve the structure of enterprise. As for Forresters in selection, it is recommended to select the company with a high social value, which is approved by the society, a good revenue model that keep the operation well and a good team, which can operate the enterprise well

42、 and make right strategies.Reference Ridley, R. J. and Bull, M. 2011. Understanding Social Enterprise: Theory and Practice, London: Sage Publications.Cheryl K, Joanne M. 2011. Australian Stories of Social Enterprise, Sydney: The University of New South Wales Sydney Publications.au/, viewed on April 16 2013.au/, vied on April 16 2013.au/, viewed on April 16 2013.

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