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1、2022年贵州考研英语考试真题卷(7)本卷共分为2大题50小题,作答时间为180分钟,总分100分,60分及格。一、单项选择题(共49题,每题2分。每题的备选项中,只有一个最符合题意) 1.Section Reading Comprehension Part A Directions: Read the following four texts. Answer the questions below each text by choosing A, B, C or D. Mark your answers on ANSWER SHEET 1. (40 points) Text 1 At las
2、t weekend’s consumer-electronics show in Las Vegas, digital convergence arrived with a vengeance. Among the avalanche of new products were lots of mobile phones. Those fitted with digital cameras and camcorders are hardly new, but they now take even better pictures. Others can be used to play
3、three-dimensional video games. Download movies, watch live TV (and record it during an incoming call), operate home-security systems and listen to music files downloaded from the internet. More marvels are on the way. In the midst of this frenzy of new and unfamiliar gizmos, product features would s
4、eem to count for everything. But companies in the hypercompetitive electronics industry are discovering something unexpected, and curious: brands matter almost as much as dazzling new technology. One of the clearest demonstrations of this is South Korea’ s Samsung Electronics, which made a big
5、 splash this year in Las Vegas. Samsung was once best known for making things like cheap microwave ovens. In the past few years it has transformed itself into one of the coolest brands around, and is successfully selling stylish flat-screen TVs digital cameras and mobile phones. After a record-break
6、ing year, it is poised to overtake Motorola as the world’ s second-biggest maker of mobile phones. And it is snapping at the heels of Japan’ s Sony for leadership in the consumer-electronics business. This would have seemed inconceivable a decade ago. But Samsung has proved that a combin
7、ation of clever brand-building and well-designed, innovative products can work miracles. In such a competitive market, a brand without good products will quickly fade. But the real surprise is that the opposite is also true. The market is crowded with firms with a few snazzy products, but week brand
8、s. To thrive and grow on the scale Samsung has achieved requires a strong brand, as well as innovative products. Years ago, when products did not change much and companies largely stuck to their knitting, American and European consumers faithfully bought cameras from Kodak, televisions from RCA and
9、radios from Bush, because those brands represented a guarantee of quality. Then the Japanese got better at what they made. Now the South Koreans are doing the same. And yet with many American and European electronics companies making their gadgets in the same places, even sometimes the same factorie
10、s, as their Asian competitors, the geography of production has become less important. Many consumers are now looking for a guide through a bewildering array of choices. A strong brand offers such guidance.It can be inferred from the last paragraph that()Athe location of production carried much weigh
11、t.Bbrand has always exercised its decisive role.Cgreat changes used to take place in markets.Da guarantee of quality equals a strong brand.2.Section Reading Comprehension Part A Directions: Read the following four texts. Answer the questions below each text by choosing A, B, C or D. Mark your answer
12、s on ANSWER SHEET 1. (40 points) Text 1 At last weekend’s consumer-electronics show in Las Vegas, digital convergence arrived with a vengeance. Among the avalanche of new products were lots of mobile phones. Those fitted with digital cameras and camcorders are hardly new, but they now take eve
13、n better pictures. Others can be used to play three-dimensional video games. Download movies, watch live TV (and record it during an incoming call), operate home-security systems and listen to music files downloaded from the internet. More marvels are on the way. In the midst of this frenzy of new a
14、nd unfamiliar gizmos, product features would seem to count for everything. But companies in the hypercompetitive electronics industry are discovering something unexpected, and curious: brands matter almost as much as dazzling new technology. One of the clearest demonstrations of this is South Korea&
15、rsquo; s Samsung Electronics, which made a big splash this year in Las Vegas. Samsung was once best known for making things like cheap microwave ovens. In the past few years it has transformed itself into one of the coolest brands around, and is successfully selling stylish flat-screen TVs digital c
16、ameras and mobile phones. After a record-breaking year, it is poised to overtake Motorola as the world’ s second-biggest maker of mobile phones. And it is snapping at the heels of Japan’ s Sony for leadership in the consumer-electronics business. This would have seemed inconceivable a de
17、cade ago. But Samsung has proved that a combination of clever brand-building and well-designed, innovative products can work miracles. In such a competitive market, a brand without good products will quickly fade. But the real surprise is that the opposite is also true. The market is crowded with fi
18、rms with a few snazzy products, but week brands. To thrive and grow on the scale Samsung has achieved requires a strong brand, as well as innovative products. Years ago, when products did not change much and companies largely stuck to their knitting, American and European consumers faithfully bought
19、 cameras from Kodak, televisions from RCA and radios from Bush, because those brands represented a guarantee of quality. Then the Japanese got better at what they made. Now the South Koreans are doing the same. And yet with many American and European electronics companies making their gadgets in the
20、 same places, even sometimes the same factories, as their Asian competitors, the geography of production has become less important. Many consumers are now looking for a guide through a bewildering array of choices. A strong brand offers such guidance.The word snazzy ( Line 5, Paragraph 3) probably m
21、eans()Afake.Bconventional.Cinviting.Ddigital.3.Section Reading Comprehension Part A Directions: Read the following four texts. Answer the questions below each text by choosing A, B, C or D. Mark your answers on ANSWER SHEET 1. (40 points) Text 1 At last weekend’s consumer-electronics show in L
22、as Vegas, digital convergence arrived with a vengeance. Among the avalanche of new products were lots of mobile phones. Those fitted with digital cameras and camcorders are hardly new, but they now take even better pictures. Others can be used to play three-dimensional video games. Download movies,
23、watch live TV (and record it during an incoming call), operate home-security systems and listen to music files downloaded from the internet. More marvels are on the way. In the midst of this frenzy of new and unfamiliar gizmos, product features would seem to count for everything. But companies in th
24、e hypercompetitive electronics industry are discovering something unexpected, and curious: brands matter almost as much as dazzling new technology. One of the clearest demonstrations of this is South Korea’ s Samsung Electronics, which made a big splash this year in Las Vegas. Samsung was once
25、 best known for making things like cheap microwave ovens. In the past few years it has transformed itself into one of the coolest brands around, and is successfully selling stylish flat-screen TVs digital cameras and mobile phones. After a record-breaking year, it is poised to overtake Motorola as t
26、he world’ s second-biggest maker of mobile phones. And it is snapping at the heels of Japan’ s Sony for leadership in the consumer-electronics business. This would have seemed inconceivable a decade ago. But Samsung has proved that a combination of clever brand-building and well-designed
27、, innovative products can work miracles. In such a competitive market, a brand without good products will quickly fade. But the real surprise is that the opposite is also true. The market is crowded with firms with a few snazzy products, but week brands. To thrive and grow on the scale Samsung has a
28、chieved requires a strong brand, as well as innovative products. Years ago, when products did not change much and companies largely stuck to their knitting, American and European consumers faithfully bought cameras from Kodak, televisions from RCA and radios from Bush, because those brands represent
29、ed a guarantee of quality. Then the Japanese got better at what they made. Now the South Koreans are doing the same. And yet with many American and European electronics companies making their gadgets in the same places, even sometimes the same factories, as their Asian competitors, the geography of
30、production has become less important. Many consumers are now looking for a guide through a bewildering array of choices. A strong brand offers such guidance.The word gizmos (Line 7, Paragraph 1 ) most probably means()Abrands.Bfunctions.Cterminals.Ddevices.4.Section Reading Comprehension Part A Direc
31、tions: Read the following four texts. Answer the questions below each text by choosing A, B, C or D. Mark your answers on ANSWER SHEET 1. (40 points) Text 1 At last weekend’s consumer-electronics show in Las Vegas, digital convergence arrived with a vengeance. Among the avalanche of new produc
32、ts were lots of mobile phones. Those fitted with digital cameras and camcorders are hardly new, but they now take even better pictures. Others can be used to play three-dimensional video games. Download movies, watch live TV (and record it during an incoming call), operate home-security systems and
33、listen to music files downloaded from the internet. More marvels are on the way. In the midst of this frenzy of new and unfamiliar gizmos, product features would seem to count for everything. But companies in the hypercompetitive electronics industry are discovering something unexpected, and curious
34、: brands matter almost as much as dazzling new technology. One of the clearest demonstrations of this is South Korea’ s Samsung Electronics, which made a big splash this year in Las Vegas. Samsung was once best known for making things like cheap microwave ovens. In the past few years it has tr
35、ansformed itself into one of the coolest brands around, and is successfully selling stylish flat-screen TVs digital cameras and mobile phones. After a record-breaking year, it is poised to overtake Motorola as the world’ s second-biggest maker of mobile phones. And it is snapping at the heels
36、of Japan’ s Sony for leadership in the consumer-electronics business. This would have seemed inconceivable a decade ago. But Samsung has proved that a combination of clever brand-building and well-designed, innovative products can work miracles. In such a competitive market, a brand without go
37、od products will quickly fade. But the real surprise is that the opposite is also true. The market is crowded with firms with a few snazzy products, but week brands. To thrive and grow on the scale Samsung has achieved requires a strong brand, as well as innovative products. Years ago, when products
38、 did not change much and companies largely stuck to their knitting, American and European consumers faithfully bought cameras from Kodak, televisions from RCA and radios from Bush, because those brands represented a guarantee of quality. Then the Japanese got better at what they made. Now the South
39、Koreans are doing the same. And yet with many American and European electronics companies making their gadgets in the same places, even sometimes the same factories, as their Asian competitors, the geography of production has become less important. Many consumers are now looking for a guide through
40、a bewildering array of choices. A strong brand offers such guidance.According to the text a well-established brand can serve as()Aa judge.Ba critic.Ca guide.Da critic.5.Section Reading Comprehension Part A Directions: Read the following four texts. Answer the questions below each text by choosing A,
41、 B, C or D. Mark your answers on ANSWER SHEET 1. (40 points) Text 1 At last weekend’s consumer-electronics show in Las Vegas, digital convergence arrived with a vengeance. Among the avalanche of new products were lots of mobile phones. Those fitted with digital cameras and camcorders are hardl
42、y new, but they now take even better pictures. Others can be used to play three-dimensional video games. Download movies, watch live TV (and record it during an incoming call), operate home-security systems and listen to music files downloaded from the internet. More marvels are on the way. In the m
43、idst of this frenzy of new and unfamiliar gizmos, product features would seem to count for everything. But companies in the hypercompetitive electronics industry are discovering something unexpected, and curious: brands matter almost as much as dazzling new technology. One of the clearest demonstrat
44、ions of this is South Korea’ s Samsung Electronics, which made a big splash this year in Las Vegas. Samsung was once best known for making things like cheap microwave ovens. In the past few years it has transformed itself into one of the coolest brands around, and is successfully selling styli
45、sh flat-screen TVs digital cameras and mobile phones. After a record-breaking year, it is poised to overtake Motorola as the world’ s second-biggest maker of mobile phones. And it is snapping at the heels of Japan’ s Sony for leadership in the consumer-electronics business. This would ha
46、ve seemed inconceivable a decade ago. But Samsung has proved that a combination of clever brand-building and well-designed, innovative products can work miracles. In such a competitive market, a brand without good products will quickly fade. But the real surprise is that the opposite is also true. T
47、he market is crowded with firms with a few snazzy products, but week brands. To thrive and grow on the scale Samsung has achieved requires a strong brand, as well as innovative products. Years ago, when products did not change much and companies largely stuck to their knitting, American and European
48、 consumers faithfully bought cameras from Kodak, televisions from RCA and radios from Bush, because those brands represented a guarantee of quality. Then the Japanese got better at what they made. Now the South Koreans are doing the same. And yet with many American and European electronics companies
49、 making their gadgets in the same places, even sometimes the same factories, as their Asian competitors, the geography of production has become less important. Many consumers are now looking for a guide through a bewildering array of choices. A strong brand offers such guidance.The case of Samsung Electronics demonstrates that()AAsian companies can also make a big splash in competitive market.Bit is not easy for novel technology without a brand to gain a foothold.CDazzling new t