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1、2008 Olympic Games: ConceptsnThree concepts have been adopted for the Beijing Olympic Games, namely, nGreen OlympicsnHigh-tech Olympics n Peoples Olympics. 2008 Olympic Games: Green OlympicsnEnvironmental protection is a key prerequisite for designing and constructing the Olympic Games facilities, w
2、hile strict ecological standards and systematic guarantee systems will be established.nEnvironmentally friendly technologies and measures will be widely applied in environmental treatment to structures and venues. 2008 Olympic Games: Green OlympicsnUrban and rural afforestation and environmental pro
3、tection will be widely enhanced in an all-round manner. nEnvironmental awareness will be promoted among the general public, who will be encouraged to make green consumption choices and to participate in various environmental improvement activities designed to better the capitals environment and to b
4、uild a more liveable city.2008 Olympic Games: High-tech OlympicsnThe grand sporting events: including the latest domestic and international scientific and technological achievements nBeijing : upgrading its scientific innovative capabilities, boosting the industrialization of high-tech achievements
5、and popularizing their use in daily life nChina: a window to show the citys high-tech achievements and its innovative strength. 2008 Olympic Games: Peoples OlympicsnAn occasion to spread modern Olympic ideas, while displaying splendid Chinese culture, Beijings historical and cultural heritage, and i
6、ts residents positive attitudes .nAn opportunity to advance cultural exchanges, to deepen understanding and friendship between the peoples of the world, and to promote harmonious development between mankind and nature .nA time to promote healthy interaction between individuals and society and to fos
7、ter mental and physical health 2008 Olympic Games: Slogann“One World One Dream” was unveiled on June 26, 2005 with more than 6,000 guests at the announcement ceremony. 2008 Olympic Games: SlogannThe One World One Dream fully reflects the essence and the universal values of the Olympic spirit - Unity
8、, Friendship, Progress, Harmony, Participation and Dream. It expresses the common wishes of people all over the world, inspired by the Olympic ideals, to strive for a bright future of Mankind. 2008 Olympic Games: SlogannOne World One Dream is a profound manifestation of the core concepts of the Beij
9、ing Olympic Games, namely, Green Olympics, High-tech Olympics and Peoples Olympics. nAncient thought: Harmony of Man with Nature and Peace Enjoys Priority are the philosophies and ideals of the Chinese people.nIt is our belief that peace and progress, harmonious development, living in amity, coopera
10、tion and mutual benefit, and enjoying a happy life are the common ideals of the people throughout the world.2008 Olympic Games: SlogannOne In Chinese, the word tongyi, which means the same, is used for the English word One. It highlights the theme of the whole Mankind lives in the same world and see
11、ks for the same dream and ideal. nThe English translation of the slogan is distinctive in sentence structure. The two Ones are perfectly used in parallel, and the words World and Dream form a good match. The slogan is simple, meaningful, inspiring, and easy to remember, read and spread.2008 Olympic
12、Games: MascotsnBeibei is the Fish, Jingjing is the Panda, Huanhuan is the Olympic Flame, Yingying is the Tibetan Antelope and Nini is the Swallow. nInvitation: When putting their names together - Bei Jing Huan Ying Ni - they say Welcome to Beijing, offering a warm invitation that reflects the missio
13、n of Fuwa as young ambassadors for the Olympic Games 2008 Olympic Games: MascotsnDrawing their color and inspiration from the Five Olympic Rings. nEmbodying the natural characteristics of four Chinas most popular animals - the Fish, the Panda, the Tibetan Antelope, the Swallow - and the Olympic Flam
14、e.2008 Olympic Games: MascotsnBeibei, a fish who carries the blessing of prosperity, is strong in water sports and reflects the blue Olympic ring. nOrigin: In Chinas traditional culture and art, the fish and water designs are symbols of prosperity and harvest. 2008 Olympic Games: MascotsnJingjing, a
15、 giant panda, is charmingly optimistic. He is an athlete noted for strength who represents the black Olympic ring.nOrigin: 1) National treasure 2) lotus designs in Jingjings headdress, inspired by the porcelain paintings of the Song Dynasty3) lush forest and the harmonious relationship2008 Olympic G
16、ames: MascotsnHuanhuan is the big brother of the Fuwa. He is a child of fire, symbolizing the Olympic Flame and the passion of sport. He excels at all the ball games and represents the red Olympic ring. nOrigin: The fiery designs of his head ornament are drawn from the famed Dunhuang murals 2008 Oly
17、mpic Games: MascotsnLike all antelopes, Yingying is a quick-witted and agile boy who represents the yellow Olympic ring. nOrigin: 1) Tibetan Antelope: Beijing commitment to a Green Olympics 2) Head ornament : several decorative styles from the Qinghai-Tibet and Sinkiang cultures and the ethnic desig
18、n traditions of Western China 2008 Olympic Games: MascotsnNini is as innocent and joyful as a swallow. She is strong in gymnastics and represents the green Olympic ring. nOrigin: 1) Kite design: Creativity from the traditional Beijing Sha Yan Kite 2) Head ornament : Swallow brings spring and joy to
19、people, and spread the good luck blessing 2008 Olympic Games: TorchnKey Facts: Born Logo1) 72 centimetres high, weighs 985 grams and is made of aluminium . 2) Usually keeping burning for approximately 15 minutes in conditions where the flame is 25 to 30 centimetres high in a windless environment .3)
20、 withstanding winds of up to 65 kilometres per hour and to stay alight in rain up to 50mm an hour .2008 Olympic Games: Torch2007 January Beijing Olympic Torch Was Approved by IOCThe obverse sideThe middle part The upper part The lower part 2008 Olympic Games: MedalsnInspiration coming from bi, China
21、s ancient jade piece inscribed with dragon pattern. nMade of gold and jade; symbolizing nobility and virtue and are embodiment of traditional Chinese values of ethics and honor, sending forth strong Chinese flavor. 2008 Olympic Games: TorchnKey Facts: 1)70mm in diameter and 6mm in thickness.2) On th
22、e front side, standard design prescribed by the International Olympic Committee. 3)On the back, inlaid with jade with the Beijing Olympic Games emblem engraved in the metal centerpiece. 2008 Olympic Games: Olympic VenuesnKey Facts: 1)37 competition venues will be needed for the Beijing Olympic Games
23、.2)Of the 37 venues, 31 are located in Beijing.2008 Olympic Games: Olympic VenuesnKey Facts: 3) The rest 6 are located in Qingdao ( for the sailing events), Hong Kong ( for the equestrian events) and in Tianjin, Shanghai, Shenyang and Qinhuangdao ( for football preliminaries)QinhuangdaoHong Kong2008
24、 Olympic Games: The National Stadium Key Facts: nVenue: National Stadium;nLocation: Olympic Green;nTotal land surface: 258,000 sq m;nSeats: 91,000;nCompetitions: Athletics, Football;nBirds Nest2008 Olympic Games: National Aquatics Center Key Facts: nVenue: National Aquatics Center;nLocation: Olympic Green;nTotal land surface: 65,000-80,000 sq m;nSeats: 6,000 permanent and 11,000 temporary;nCompetitions: Swimming, Diving, Synchronized Swimming;nWater Cube