菲利普采购qsw.pptx

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1、在台國際採購處與大陸台商的供應關係在台國際採購處與大陸台商的供應關係主講人主講人:林賢榮林賢榮/國際採購處國際採購處 總經理總經理The Supply Relation-ship in between IPO Taiwan&Taiwanese Supplier in ChinaBy:Paul Lin/General Manager Philips IPO Taiwan 2001-11-18 1Contents2 P I/Philips&IPO in Taiwan2 P II/Global IPOs Activities in Taiwan2 P III/IPO&Suppliers Relati

2、onship2 P IV/New Era with New Concept2An introduction on Philips November 20013Global electronics company,established in 1891 as a lamp factoryShares listed on New York,London,Amsterdam and other stock exchangesMultinationalworkforceof 219,400employeesHeadquarters:AmsterdamThe Netherlands Results 20

3、00in millions EUR USDSales37,862 34,864Net income 9,602 8,842Sales andservicein 150 countriesRoyal Philips Electronics4Technology Leadership AreasDisplayDisplay Consumer TVConsumer TV One-Chip TVOne-Chip TV LG.PhilipsLG.Philips Light EnginesLight Engines 3D medical3D medicalimagingimagingStorageStor

4、age Audio/DVDAudio/DVD Optical StorageOptical Storagemodulesmodules Consumer ICsConsumer ICsDigital VideoDigital Video TV/DVDTV/DVD Set-top boxesSet-top boxes TriMedia/TriMedia/NexperiaNexperia RF tunersRF tunersConnectivityConnectivity WirelessWirelesshandsetshandsets Set-top boxesSet-top boxes Blu

5、etooth ICsBluetooth ICs5Philips Product DivisionBoard of ManagementLightingConsumer ElectronicsDomestic Appliances&Personal CareComponentsSemiconductorsMedical Systems6Philips Purchasing Organization/Corp.PurchasingE-Proc.Programme Mgt.&IS Dev.Purchasing Process Dev.Leveraged Purchasing Mgt.&Support

6、 incl.IPOsControllerNPR Progr.Mgt.Management C.P.Board of ManagementSecretaryHRM DevelopmentTraining Product Division Purchasing CentersDirect ResponsibilitiesFunctional Responsibilities7I nternationalP urchasingO ffice Paul Lin27FB,No.66,Chung Hsiao W.Rd.,Sec.1Taipei,TaiwanTel:886-2-2382-4546Fax:88

7、6-2-2382-4544/45E-mail:WebSite:http:/8Philips Taiwan Locationss Joint Venture Philips Organizationsl n l l n Taipei Head Office:The Central Services&The Domestic BusinessHeadquarters l l s Chungli MonitorsTayuan LightingDapon Color Monitor TubesChupei GlassTSMCKaohsiung Semiconductorsl 2001 BudgetPe

8、rsonnel 7,816Total Assets NTD 58.6BSales NTD 238.7Be:DATAPRESENT2presen for MOEA-2.PPT(01-10-17)9產業轉型過程產業轉型過程 Changing Pattern of Philips in Taiwans Business 勞力密集型勞力密集型 Labor Intensive資本與技術密集型資本與技術密集型 Capital/Technology Intensive腦力與知識密集型腦力與知識密集型 Intelligence/Knowledge Intensive角色轉型角色轉型 Changing Role

9、 of Philips in Taiwan海外代工海外代工 Off-shore Assy Center國際生產中心國際生產中心International Production Center 亞太及全球事業群組織亞太及全球事業群組織 Asia Pacific&Global Business Management Center 研發中心研發中心 Research&Development Center10Strength of Taiwan1.Well Educated HI-TEK Human Resource2.Highly Dev.on PCs being a Leading Multi-Me

10、dia/I.A.Mfg&Supply Center3.Towarding High Tech/Capital Involved Industries(Semiconductor Fields)4.Being the Asia-Pacific Operation Center5.Being the Supply Center of the Whole Range of MEMORY&LCDs(Color/Mono)6.As an Advanced,Creative&Dynamic Country of Elec.Industry&aiming on Volume Qty,Mfg.Oriented

11、11Major Economic Indicators-Taiwan1213Function:As A BRIDGE in Between Philips Worldwide and SuppliersObjectives:Max.purchasing PROFITABILITY for Philips WorldwideMax.Philips organization SATISFACTIONCO-MAKER-SHIP with Key Suppliers14IPOPHILIPS Taiwan IPO ActivitiesINFORMATION FLOW&P.O.INFORMATION FL

12、OW&P.O.GOODS FLOW CASH FLOW CUSTOMER SUPPLIERNOTE:“INFO.FLOW”including-Advance/Initial Purchasing,Quality Assurance (Selection/Auditing/Rating)as well as financing&closing.15Business Per Area2000($135M)American Far East Europe1999($115M)16Supplier NumberCustomer Number25613817Distribution of T/O per

13、 Product2000($135M)1999($115M)CRT RAM ELEC MECH F/G E/M18IPO TURNOVER STATUS(1993-2001)USD:Million 20 20 19 19 20 18 14 14 14PersonPlan191.Advanced/Initial Purch.&Procur.,even incl.Q.A.are all interactive,like an integrated function of a human body.2.Package service would be e.g.0Quality:-Selecting,

14、Auditing,Up-grading,Adopting0Cost:-Leverage power of P.D.s/B.G.s consolidation0Delivery:-Availability thru well allocation0Flexibility:-Local&prompt contact with supplier0Entrusting:-Diff.service required v.s.diff.site/region3.Side Effects:PHILIPS in Region of Info.collection Real Customers of Purch

15、asing To have optimum on communication,traveling&etc.Lubricating any ConflictIPO Taiwan Working ScopeCustomer Friendly,FootholdsExtended ArmEffective/Efficient Costs(OCoO)(Buffer)20NORTH-TOWARD POLICY,JAPANTTiming (天時天時)TRegion (地利地利)TPersonnel(人和人和)-Yen Appreciation-Near by Taiwan-Good FriendshipFr

16、om zero/93 to USD 56M/Now-a-days!21PHILIPS IPO TAIWANPHILIPS IPO TAIWANOUR ADDED VALUEOUR ADDED VALUE1.TEAMWORK APPROACH1.TEAMWORK APPROACH2.NO COMMUNICATION GAP2.NO COMMUNICATION GAP3.WELL EXPERIENCED 3.WELL EXPERIENCED CAPABILITYCAPABILITY4.TAIWANS COMPETENCE4.TAIWANS COMPETENCE(TAIWAN,H.K.&CHINA)

17、(TAIWAN,H.K.&CHINA)5.5.CONSTRUCTIVE ADVICES CONSTRUCTIVE ADVICES(T.Q.R.D.)(T.Q.R.D.)6.NON-DISCLOSURE 6.NON-DISCLOSURE AGREEMENTAGREEMENT7.REASONABLE RECOVERY RECOVERY8.LEVERAGE POWER FROM FROM ALL PDs NEEDSALL PDs NEEDS9.9.WIN-WIN TARGETWIN-WIN TARGETYour Global Purchasing Partner In Taiwan22IPO Tai

18、wan 2001 SloganWe Commit to Deliver Our BEST!以客為尊以客為尊 無微不至無微不至23Whats BEST?+B usiness+E xcellence through+S peed&T eamwork24Global IPOs Activities in TaiwanP II25 What are IPOs Activities in Taiwan?P II/Global IPOs Activities in Taiwan26T/O Maping of W-wide IPOs in Taiwan(2000)Unit:USD M50M100M500M1

19、,000M+PhilipsArp-datacomAlps-Taiwansenatek、Alpha Data、Aurora、Kodak、XeroxSamsungSonyGEAashimaLiaisonWintopHitachiKQ TaipeiTriGemDatecA&ANokiaLucentCompaqAppleToshibaSiemensEpsonIntelHP250M27W-wide IPOs in Taiwans T/O(2000 v.s.1999)unit:USD BSource：OCIID/MOEA28Remark：Year 2000a.TOP 10 US IPO APPLE、A&A

20、、COMPAQ、DELL、GATEWAY、HP、IBM、INTEL、INGRAM MICRO、SOLECTRONb.TOP 5 Japan IPO FUJITSU、HITACHI、MITSUBISHI、NEC、TOSHIBA c.TOP 5 European IPO AASHIMA、ACTEBIS、ERICSSON、NOKIA、SIEMENSd.W-wide IPOs in Taiwan for T/O 37.6B purchased in 2000(x66 companies)29Global Share of Taiwans 3Cs(in 2000)Source:MIC,Taiwan30

21、How IPOs to Evaluate Partner?31Satisfaction of OEM/ODM Trade-termsSource:MIC,Taiwan5045454134272315532012345678910PriceFlexibilityDelivery Lead TimeLogisticTime to MarketQualityInfrastructureR&D ResourceGovernment IncentiveTaiwanJapanKoreaGood010Fine5ExcellentNG312IPOs Assessments Among Supplies in

22、Taiwan/Japan/Korea33IPOs Views of Taiwans Overall Competition0 People Level/160 Supply Chain/160 Transportation/9 0 Customs Clearance/90 Basic Infrastructures/80 B2B Environment/60 Customs Duty/60 Governmental Efficiency/20 Others/20 Governmental Efficiency/240 Transportation/15 0 Customs Clearance/

23、140 Basic Infrastructures/120 Customs Duty/11 0 B2B Environment/8 0 Supply Chain/7 0 People Level/4 0 Others/1Better PointsNeed to Improve34Conclusion(I)vEst.USD 7 12B/year being increased of Global IPOs buying from Taiwan.(e.g.in 2000 is$37.6B&2001 aiming$47.6B)vMajor items are:NB PC,Monitor,MPCBA,

24、IC,LCD,DVD/CDs Barebone,DTPC,DSC,M.P.,I.A.etc.vW-wide top IT Industry companies:Compaq,IBM,HP,Dell,Intel,Toshiba,Sony,NEC,Ericsson,Nokia,Samsung,Philips etc.are all purchasing in Taiwan,grown-up Taiwans international position.35vTaiwan Government is supporting on the fields of IC,LCD,Wireless,Commun

25、ication,IA etc.there are coping with IPOs interesting on purchasing.vPer MICs forecast,major Ind.mfg values are:-H.Ware$30.2B($23.2B)-Semi.$35B($22.4B)-FDS$5.6B($2.7B)-Network$4.5B($3.0B)-W.Comm.$3.1B(0.9B)-IA$3.3B($1.4B)vTaiwans Competences:Price,Quality,Flexibility,Time to market,Speed of new deve

26、lopment etc towarding to HVE production would be sustained as w-wide leading capabilities.Conclusion(II)2002 v.s.(2000)36 IPO&Suppliers RelationshipP III37Bridging Customer&Supplier-On top of the business prime-mover/shaker-IPO would be the supporter to supplier on the followings:1.Schedule Arrangem

27、ent2.Accommodation Booking3.Agenda Preparation4.Facility Provider5.Communication Supporter6.Minutes Taken7.Action Follow-up8.Tooling Control 9.Pre-qualification10.Technical Advisor11.Troubles Shooting12.Cost Analyst13.Logistics Arrangement14.Conflict Buffer15.Payment Endorser16.Multi-winners Creator

28、e:DATAPRESENT2presen for MOEA-2.PPT(01-10-17)38SWOT Analysis Strength 1.IPO as special A/C for Sales2.Global Logistics Exp./Operation3.Materials Localization4.Lasting International Competition5.Knowledge Base Service Oriented(SCM)6.Leading Professional Skill in w-wide (Tooling Design/Making)39SWOT A

29、nalysis-Weakness1.Less Mass Production in Taiwan2.Speediness of Basic Mtls Dev.3.Less advanced IT in Communication4.Less control on sub-sub-contracting40SWOT Analysis-Opportunity1.MIC-Low Cost,High Volume2.Emerging High end/Tech.Product Dev.(Opto-Elec.,LCDs,ICs)3.Expecting“Large three links”being op

30、ened ASAP4.Enlarged Biz/Mktg Scope WTOs41SWOT Analysis-Threat1.Raising up Operation Costs(O/H)2.Forcing to Close Taiwans Operation3.Personnel Mgt in Big Challenging4.Social Unrest Crossing Strait5.Creating Potential Local Competition42新紀元新紀元 與與 新思維新思維 P.IV/New Era with New Concept1.順應時代潮流To Follow T

31、imes Trend2.創造競爭優勢To Create Competitive Power3.改變運作方式To Change Operation Principle43 電腦化電腦化 Computerization 改善改善 與與 創新創新 Improvement&Innovation 知識管理知識管理 Knowledge Management 合縱合縱 與與 連橫連橫 Mergence or Alliance 專業代工專業代工 相對相對 垂直整合垂直整合 CEMS v.s.Vertical Integration 客戶滿意客戶滿意 與與 價值鏈價值鏈 Customer Satisfactio

32、n&Value Chain時代潮流時代潮流(Times Trend)44掌握成本掌握成本 Total Cost Owner-ship +獲利能力獲利能力 Ensure Profitability -藉藉 由由 thru.the way of 競爭優勢競爭優勢 Competitive Power45 營運效率營運效率 Operation Efficiency *技術技術 Leading Technology *管理管理 Better Managements 與與 and策略地位策略地位 Strategic Position *特色特色 Characteristic *服務服務 More Serv

33、ices *價值價值 Added Value競爭優勢競爭優勢 Competitive Power46 歐盟歐盟/歐元歐元 對對 世界世界/美元美元 EEC/EURO v.s.W-wide/USD 交易價格交易價格 FOB CIF DDU(Delivery Duty Unpaid)付款條件付款條件 Payment Terms L/C D/A O/A 60 days運作方式運作方式 Operation Principle47配套供應配套供應,合併出貨合併出貨 Package Deal&Consolidation廠商庫控廠商庫控 Consigned Stock Vendor Hub VMI (Vendor Managed Inventory)線上交貨線上交貨 STL(Ship to Line)運作方式運作方式 Operation Principle48改變 是一條 不變 的路Changing is a way of Un-change用 心 看近 用 腦 想遠Near:by Heart Far:from Brain因此因此 so that49敬敬 請請 指指 教教再再 會會50演讲完毕，谢谢观看！