Chapter 1- Alibaba.com ppt课件跨境电商实用英语.pptx

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1、Chapter 1-A 教学课件跨境电商实用英语Chapter 1跨境电商实用英语Chapter 1A03Mini-Project02Passage Reading01Warming-up目录CONTENSTAfter studying this chapter,you are expected to:Acquire basic knowledge about AKnow the platform rules on AUnderstand the importance of transaction policies and assurance service on ALearn words a

2、nd expressions concerning talking about ACultivate the feelings of family and countryLearning GoalsChapter 1PART ONE/Warming-up0101TaskWork in groups.Look at what the following people say or do and express your own opinions with your group members.Try to relate to your personal experience.Mr.Wilson

3、escalated his refund dispute request last week and A asked him to provide evidence.He has written and uploaded evidence three times now,but he has not heard anything from A.What can he do about it?Mary ordered a dress from“Tangada Woman”clothing store.When Mary realized her item didnt arrive within

4、the promised shipping time,she started a dispute to get her money back.However,the seller refused to give her a refund and told her to wait longer.ABChapter 1PART TWO/Passage Reading0 02 2ALaunched in 1999,A is the leading platform for global wholesale trade.As part of the Alibaba Group,it is design

5、ed to make it easy to do business anywhere.By giving suppliers the tools necessary to reach a global audience for their products and by helping buyers find products and suppliers quickly and efficiently,it provides the fundamental technology infrastructure and marketing reach to support merchants,br

6、ands and other businesses that provide products,services and digital content to leverage the power of the Internet to engage with their users and customers.Their businesses are comprised of core commerce,cloud computing,digital media and entertainment,innovation initiatives and others.Through invest

7、ed affiliates,it also sets its foot in the logistics and local services sectors.A brings you hundreds of millions of products in over 40 different major categories,including consumer electronics,machinery and apparel.Buyers for these products are located in over 200 countries and regions,and exchang

8、e hundreds of thousands of messages with suppliers on the platform each day.As a platform,it continues to develop services to help businesses do more and discover new opportunities.Whether its sourcing from your mobile phone or contacting suppliers in their local languages,turning to A for all your

9、global business needs.A partners major logistics providers covering LCL&FCL sea shipments across the globe.Cargoes are shipped from 8 main ports(Shanghai,Shenzhen,Qingdao,etc.)in China to more than 300 popular destination ports.A aims to provide multiple safe payment options with low transaction fee

10、s for all parties engaged in international trade.Payment MethodT/TCredit CardE-checkingTransaction Fee Fees vary by region and bank2.8%of the total transaction amountA fixed rate of US$15 per transactionTransfer Time3-7 working days2-3 working days4-5 working daysAccepted CurrenciesUSD/HKD/GBP/EUR/S

11、GD/AUD/CAD/JPY/CNYUSDUSDA offers trade assurance services.Having Trade Assurance coverage means that the buyers will enjoy fast dispute handling by A in the event of shipping or quality-related disputes.Getting Trade Assurance coverage means that the sellers will comply with the contract or A will r

12、efund the buyer for the covered amount.Examples of whats covered:lBuyer purchased 1,000 coffee mugs and only received 990lBuyer purchased 100 self-balancing scooters but 30 pieces do not work properlylSeller agreed to offer CE certificate for the order,but failed to provide it Shipping Delay RefundT

13、he order will be shipped by the sellers on time,according to the details of the contract.In case of shipping delay,the buyers will be eligible for a refund.Examples of whats covered:lThe seller fails to ship the goods on time(according to the contract details)lThe seller ships the goods,but the deli

14、very is later than the time specified in the contractlThe seller ships the goods,but the goods are seized by customs due to seller errorNew Wordsinfrastructure/nfrstrkt(r)/n.1the basic structure or features of a system or organization 基础设施e.g.I)How can you ensure that you are building an effective i

15、nfrastructure for your organization?如何能确保你正在构建一个对组织有效的基础架构？II)Civil lighting system is one of the important parts of city infrastructure.民用照明系统是城市基础设施的重要组成部分。2merchant/m:tnt/n.a businessperson engaged in retail trade 商人；店主e.g.I)A merchant from Venice introduced coffee to Europe in 1615.1615 年，一位来自威尼

16、斯的商人将咖啡引入欧洲。II)He bargained with the merchant for an hour before he bought the carpet.他与商人讨价还价了一个小时才买下那块地毯。3comprise/kmpraz/v.be composed of;include or contain 构成；包含e.g.I)Fixed assets comprise buildings,equipment and machinery,motor vehicles and other.固定资产包括建筑物、设备和机械、运输工具以及其他。II)Importing and export

17、ing comprise the most fundamental international business activity in most countries.进出口贸易构成世界上大多数国家最基本的国际商务活动。4affiliate/fliet/n.a subordinate or subsidiary associate 附属企业；分支机构；分公司e.g.I)Our New York company has an affiliate in Los Angeles.我们的纽约公司在洛杉矶有一家分公司。II)We have a foreign affiliate that handles

18、 all overseas sales.我们在国外有一家分公司，其负责所有的海外销售。5apparel/prl/n.clothing in general 衣 服e.g.I)The store sells womens and childrens apparel.这家商店出售女装和童装。II)Bailida company is a chain store retailer of popular-priced fashion apparel.百利达公司是一家平价时尚服饰连锁零售商。6cargo/k:g/n.goods carried by a large vehicle 货物；装载物e.g.I

19、)The cargo was due to be offloaded in Singapore three days later.这批货物定于 3 天后在新加坡卸载。II)The ship has a cargo of about 200 ton.这条船装载了大约 200 吨的货物。7mug/mg/n.a tall cup for drinking from,usually with handle and usually cylindrical 马克杯；大杯e.g.I)He spooned instant coffee into two of the mugs.他用勺子将速溶咖啡舀入两个杯子中

20、。II)I have a mug of milk and some bread for my breakfast.早餐我喝了一大杯牛奶，吃了几片面包。8scooter/sku:t(r)/n.a light motorcycle,usually with small wheels and a curved metal cover at the front to protect the riders legs 小型摩托车e.g.I)The scooter goes much slower than the car at the speed of 30 km an hour.小型摩托车的速度比汽车慢

21、得多，大约每小时 30 千米。II)We specially manufacture and export electric scooter goods.我们是专业生产和出口电瓶车的企业。9eligible/eldbl/adj.qualified for or allowed or worthy of being chosen 有资格的；合适的e.g.I)He was not eligible for the examination because he was over age.由于他已超龄，因此不具备考试资格。II)Millions of householders are eligible

22、 to claim the new council tax benefit.数百万房主都有资格申请新的市政税优惠。10seize/si:z/v.take hold of;grab 抓住；夺取e.g.I)The government now hopes to seize the initiative on education.如今政府希望抓住教育上的主动权。II)A lot of companies seize these opportunities and gained a few successes.很多公司抓住了这些机会，并取得了一些成功。Proper Names1 LCLLess tha

23、n Container Load（拼箱货）（散货 loose cargo）2FCLFull Container Load（整箱货）3CE CertificateCE 是由法语“Communate Europpene”缩写而成的，指欧洲共同体。CE Certificate 即 CE 认证，是构成欧洲指令核心的“主要要求”。欧共体于 1985 年通过的关于技术协调与标准的新方法的决议中对需要作为制定和实施指令目的“主要要求”有特定的含义，即只限于产品不危及人类、动物和货品的安全方面的基本安全要求，而不是一般的质量要求。因此，CE 标志是安全合格标志而非质量合格标志。Phrases&Expressi

24、ons1e.g.I)Amazon makes it easy for you to buy new items.亚马逊让你很容易地买到新产品。II)It has many functions that make it easy for translators to do their job efficiently.它有很多功能，使译者很容易有效地完成他们的工作。make it easy使某事变得容易2e.g.I)She found it hard to engage with office life.她发现很难适应办公室生活。II)The teams needed to engage with

25、 local communities.这个团队需要和当地社团进行接洽。engage with与接洽；与衔接Task 1Work in pairs.Read the above passage and answer the following questions.1 1 What is the mission of A?2 2 How many payment methods are provided on A?3 3 Can buyers get a refund if the seller fails to ship the goods on time?Task 2Complete the

26、following sentences with the words or phrases in the box.Change the form if necessary.1 The importance of public_has been acknowledged by the whole world.2 The land is in the possession of the_.3 Twelve departments_this university.4 This shop sells sports_.make it easyapparelcargoinfrastructurescoot

27、ercomprisemerchanteligibleComplete the following sentences with the words or phrases in the box.Change the form if necessary.5 He loaded his vessel with another and_set sail.6 Currently,electric_and off-road bikes can be used on the streets.7 Hard work_for me to forget my sorrows.8 Hes only 17 and t

28、herefore not_to vote.make it easyapparelcargoinfrastructurescootercomprisemerchanteligibleTask 3Translate the following sentences into English,using the expressions in brackets.1 这些员工用推特联系客户。(engage with)2 女性占医院医护人员的 44%。(comprise)3 我们给代理商总销售额的 30%作为佣金。(affiliate)Translate the following sentences in

29、to English,using the expressions in brackets.4 要抓住机会，否则你会后悔的。(seize)5 那个商人想扩大其经营范围。(merchant)6 这些投资使新疆的基础设施有了很大改善。(infrastructure)Chapter 1PART THREE/Mini-Project0 03 3Jenny opened a dispute for the item she bought from A because she found the item she bought was not the same as described by the seller.Work in groups and discuss that under what circumstance Jenny can get refunded according to the“Trade Assurance”terms on A.Chapter 1THANKS