2019年商务英语高级阅读试题及答案(C卷).pdf

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1、20192019 年商务英语高级阅读试题及答案(年商务英语高级阅读试题及答案(C C 卷)卷)Lucy Robertson started working at a takeaway food business tosupplement her income during her student days at Edinburgh University,Several years later she had bought the business and now,17 years on,she owns Grapevine Caterers,probably Scotlands leading

2、 independentcaterers,with a turnover of almost 6m.She had never planned to own a business,and had certainly neverconsidered a career in catering.(0).However,her unplanned careerbegan in 1985,when she returned to Edinburgh and discovered that thetakeaway she had worked in was up for sale.On impulse,s

3、he bought it,but admits that at the time she knew nothing about catering.(8).Itwas a difficult time,but essential in terms of gaining the experience sheneeded.The late 1980s boom was good for business,with large numbersof office workers wanting takeaway food for their lunches.(9).Atone point there w

4、ere 26 food outlets within a 5-kilometre radius,Robertson recalls.As the economy changed and the once packed officeblocks started to become vacant,it became clear that Robertson wouldneed to diversify.(10).It changed the direction of the company forgood.As Robertson began to win catering contracts,s

5、he decided that thecompany would have to move to larger premises.In 1994,the move wasmade when she bought another catering business that already had anumber of profitable contracts for boardroom lunches.Meanwhile,Robertsons main competitor,the oldest cateringcompany in Edinburgh,was causing her some

6、 anxiety.Customer loyaltyis not to be underestimated,she warns.But Robertson is not someonewho is easily put off.(11).Partly as a result of this,turnover doubled,and having outgrown another site,Robertson bought a city-centrelocation for the groups headquarters.By now,Grapevines main competitor was

7、a new catering companycalled Towngates.Although Robertson tried to raise enough money tobuy Towngates,she did not succeed.Then luck intervened and Towngateswent bankrupt.(12).Many accepted and the companys turnoverwent from 700,000 to l.5 million almost overnight.However,the companys growth was not

8、as smooth as it sounds inretrospect.Robertson admits,We were close to the edge during thegrowth period.Like many under-capitalised companies trying to grow,itmight easily have collapsed.But that,she feels,is the challenge ofdeveloping your own business.A But there are plenty of similar contracts to be won in the east ofScotland before Robertson turns her attention elsewhere.B Her way round this particular problem was to recruit the cateringmanager of the rival company.C But this demand was short-lived,and before long,increasing

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