Innovation创新7250.pptx

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1、Hefin David 赫芬赫芬 戴维戴维Innovation创新创新Lecture slidesInnovation MBA 创新Innovation in Context 创新环境Innovative Leaders Individuals and Teams 创新领导人，个人和团队How Organisations Kill Creativity 组织如何窒息创新Networks,Relationships and Their Impact网络，关系及影响Learning and Problem Solving学习与问题解决Reflective Practice and Business

2、 Development反思实践与企业发展“innovation”创新创新.and what is it?创新是什么创新是什么Why 为何为何study 学习学习Innovation equals.创新等于Innovation创新=Conception 概念+Invention发明+Exploitation利用Typology of Innovations创新类别Product Innovation 产品创新Process Innovation 过程创新Organisational Innovation 组织创新Management Innovation 管理创新Production Inno

3、vation 生产创新Commercial/Marketing Innovation 商业/营销创新Service Innovation 服务创新Source:Trott,2002Organisation组织中创新组织中创新Innovation in theBegins with creativity 起始于创造性起始于创造性CREATIVITY 创造性创造性Land,labour,capital 土地，人工，资本Creativity,knowledge,innovation,learning eg Microsoft,Google,RSC创造性，知识，创新，创造性，知识，创新，创造性，知识，

4、创新，创造性，知识，创新，学习学习学习学习 如微软，如微软，如微软，如微软，Google,RSC等Exercise:练习How would you define creativity?你如何界定创造性Write down any words or phrases that the term suggests to you写下该术语使你联想起的任何词语CREATIVITY创造性创造性Newness:unusualness and originality.Also relative novelty(something that is novel to the perceiver),eg eatin

5、g with chopsticks 新鲜：不寻常和新颖，相对比较新奇（对接受者具有新意的东西）如用筷子吃饭Appropriateness:different and apt.The receiving audience accept the idea and find it appealing.Blue bananas?Vanilla Coke?恰当性：不同和适当。受众接受该主意并发现它有吸引力，蓝香蕉？香草可乐？Can anyone be creative?人人都有创造性？An historical perspective 历史角度Creativity associated with luc

6、k and perhaps special people;writers,painters,musicians 创造性与运气和特殊人群相关，如作家，画家，音乐家等1950s:Creativity was an ability granted to the gifted few 50年代：创造性是少数有天赋者的能力1960s:Mental flexibilty that could be learnt 60年代：可以学到的思想灵活性1970s:Relevant experience that could guide 70年代：可以作为指导的相关经验1980s:Intrinsic motivati

7、on;because you are interested(reading history books?)80年代：自然动机；因为你感兴趣（读历史书？）1990s:Social and Org.context 90年代：社会与组织环境The Creative Individual创造性个人Identify people(famous or known to you)whom you believe to be creative.找出你认为有创造性的个人（你认识或出名者）What sort of people are they?他们哪种人How do they do things?他们如何做事P

8、utting Creativity to Work 让创造性发挥作用1Creativity-original thinking,a new way of perceiving or reconfiguring data.创造性新颖思维，新的认识方法或数据的重新组合Innovation-is the implementation of creative thinking.“endowing resources with a new capacity to create wealth”(Drucker).The case of the Clockwork Radio创新-创造性思维的实现。“赋予具

9、有新的能力的资源以创造财富”（杜拉克）发条收音机例子Putting Creativity to Work 让创造性发挥作用2No direct relationship between creative thinking and intelligence:link is with CURIOSITY,CURIOSITY,EXPERIENCE,MENTAL FLEXIBILITY,EXPERIENCE,MENTAL FLEXIBILITY,CLIMATE CLIMATE 创造性思维与智力没有直接关系，与好奇心，经验，思想灵活性和氛围相关Innovation,knowledge and commu

10、nication,创新，知识和沟通 fundamental source of wealth.财富的基本源泉 Can innovation be measured 能否衡量创新Individual Innovation-Innovation and Creativity(Margaret Wheatley)个人创新创新与创造性The human capacity to invent and create is universal人的发明与创造能力是普遍的The 21st Century-complex systems and environmental turbulance-no place

11、for dispiriting mechanistic thinking21世纪复杂系统与环境动荡消沉的机械式思维没有位置New Worldview or Paradigm-based on living systems新的世界观或标准基于现实系统Start with the assumption that people,like all life,are creative and good at change开始假设人与所有生命体一样，具有创造性，善于改变 Humans possees the capabilities to deal with complexity and intercon

12、nection.人类具有应付复杂性和交互关系的能力Jane Henry:Behaviours of Creative People创造性人的行为Positivity:Opportunity seeking,tolerance积极性：寻找机会，容忍Playfulness:mental flexibility,risk taker活跃性：思想灵活，冒险者Passion:motivation,commitment热情：动机，投入Persistence:experience,problem sensitivity坚韧性：经验，对问题敏感Incremental innovation.渐进式创新The i

13、nnovation pathway of the radio收音机的创新之路The innovation pathway of the video camera摄象机的创新之路Any more?还有吗？creativityin a business organisation?What BLOCKS什么抑制组织中的创新？什么抑制组织中的创新？Creativity in the Organisation(Margaret Wheatley)组织中的创造性组织中的创造性Meaning engages creativity-individuals must engage with meaningful

14、 problems创造性意味着有意义人们必须做有意义之事When did anyone ever create something they didnt care about?何时有人创造出他们不在乎的东西？When carrying out a task,how well can you do if you think the whole thing is pointless?在执行一项任务时，如果你认为整个事情无意义，你能做到多好？Depend on diversity-if a system becomes too homogenous it becomes vulnerable to

15、environmental shifts依赖多元性如果系统变得过于单一，它对于环境的变动将很脆弱What if the School of Business and Management was full of accounting lecturers?如果商业管理学院全都是会计教师将会怎样What if an Information Technology firm was full of software engineers?如果一家IT企业全都是软件工程师将会怎样Creativity in the Organisation(Margaret Wheatley)组织中的创造性组织中的创造性I

16、nvolve everyone who cares-encourage participation.No two people see the world the same way.We cannot force change.让所有关心的人参与进来鼓励参与，每两个人看世界的方式都不同，我们不能强行改变Perception is everything.Try sitting under the table.Everyone who cares can make a valid and meaningful contribution.观念决定一切。试一下坐在桌子下面。每一关心的人都能作出有效和有

17、意义的贡献Creativity in the Organisation(Margaret Wheatley)组织中的创造性组织中的创造性Diversity is the path to unity-through diverse interpretations we discover a unifying centre多元性是通向统一的途径通过不同的理解，我们发现一个统一的中心These things must be brought together:innovation isnt about people working alone on pet projects.这些东西必须聚集到一起：创

18、新不是人们单独去做小项目Creativity in the Organisation(Margaret Wheatley)组织中的创造性组织中的创造性People will always surprise us-move past labels.“You cannot hate someone whose story you dont know”人人都有意外表现不要给人贴标签。“你不能讨厌你不了解其背景之人”Organisational politics and a lack of empathy kill innovation.Think of someone youre not keen

19、on.Why do they behave the way they do?组织政治以及缺乏同感窒息创新。想一个你不喜欢的人，他们为什么有那样的行为方式？Creativity in the Organisation(Margaret Wheatley)组织中的创造性组织中的创造性Rely on human goodness-there is no substitute for human creativity,human caring,human will.Positive reinforcement.依赖人好的一面-人的创造性，创造性，人的爱心，人的意志。正面强化If people unde

20、rstand why we are doing something they are more likely to help us achieve.如果人们理解我们做某事的原因，他们更有可能帮助我们实现Creativity in the Organisation(Margaret Wheatley)组织中的创造性组织中的创造性Stop treating organisations as machines:structure is vitally important.不要把组织看做机器：结构非常重要How is your organisation structured and does that

21、 structure lend itself to an innovative climate?你单位结构如何？该结构是否有助于创新氛围的形成？Creativity in the Organisation(Margaret Wheatley)组织中的创造性组织中的创造性Stop the self fulfilling prophesy-passive,unemotional,fragmented,incapable of self-motivation,uninterested in meaningful questions不作自以为是的预言被动，缺乏热情，零乱，没有自我动力，对有意义的问题不

22、感兴趣Talk,listen,reflect,support.交谈，倾听，反思，支持Dont be over critical不要过于尖刻Creativity in the Organisation组织中的组织中的创造性创造性(Margaret Wheatley)Exercise 练习Talent,Temperament,Technique才能，气质，技术Organisational Innovation The New Route to Wealth(Gary Hamel)组织创新致富的新途径Where does new wealth come from?新的财富来自何方Consider 考

23、虑the minivan 小汽车Sony Walkman 索尼随身听CNNFirst Law of the Innovation Economy:Companies that are not constantly pursuing innovation will soon be overwhelmed by it(IBM).创新经济第一条定律：不持续追求创新的公司将被创新打败Strategy innovation is the only way to deal with discontinuous and disruptive change.战略创新是应付间断性和爆发性变化的唯一途径Organ

24、isational Innovation The New Route to Wealth(Gary Hamel)组织创新致富的新途径The Innovative Imperative-do it now!创新迫切性现在就做Youre never too old to innovate-abandon strategy-by habit对于创新你永远不会太老放弃战略通过习惯The Innovation Life Cycle 创新生命周期Three realities 三个现实The inevitability of commoditisation 商品化的不可避免性The impossibili

25、ty of forecasting future trends未来趋势的不可预测性The futility of waiting for inspiration 等待激励的无效性Organisational Innovation The New Route to Wealth(Gary Hamel)组织创新致富的新途径Creating an Innovation Engine 创造一个创新引擎Recognizing that innovation does not follow a schedule eg:Nokia colour-co-ordinated mobile phones 认识创新

26、并不按照计划进行。如：诺基亚彩色手机外壳Shatter the strategy monopoly.To encourage innovation,unlock ideas from across the company eg;Virgin Atlantic/Virgin Bride 打破战略垄断。鼓励创新，从全公司收集主意 如维珍大西洋航空/维珍新娘From Ideas to Action-creating a breed of“innovation activists”.eg:Disney Imagineers 从主意到行动创造一代“创新活动家”如迪斯尼想象师Start new conve

27、rsations,seek new perspectives,spark new passions 从新的对话开始，寻找新的角度，激发新的热情WL GORE Associates戈尔伙伴公司In groups of 4 address the following;4人一组解决以下问题How does the Gore company compare with the theory that we have identified so far (you may consider for example his background and education and that of his em

28、ployees)?戈尔公司与我们目前所学到的理论相比较如何？可以考虑他和他的员工的背景及受教育情况Are there elements of the company that may make employees uncomfortable?公司是否有让员工感觉不自在的成分Are there improvements you would like to make?你是否想提出一些改进？So.那么What happens to creative managers?创造性经理会如何？Innovative Insiders 创新的内部人Creative Leader:should have a vi

29、sion and be able to inspire others 创造性领导：应具有远见并能激励他人Champions:develop a more tangible strategy,advocate a new approach and gather people together 旗手：制定更为有形的战略，倡导新的方式并聚集人们Creative Manager:ensure a suitably open atmosphere to ensure that others are able to operate freely创造性经理：确保合适的开放氛围以保证他人能够自由发挥Kante

30、r 坎特Kanter suggests that some organisations do not lend themselves to innovation even if they require it.坎特认为有些组织尽管需要创新但却并不致力于创新These organisations are often not entirely devoid of innovators however 然而这些组织常常并不完全缺乏创新者They may contain“corporate entrepreneurs”他们可能拥有“团体企业家”Kanter:Corporate Entrepreneur

31、s坎特：团体企业家The generalist,the people who step outside the processes of the organisation(perception again!)通才，走出组织程序之外的人（又是观念）“Kaleidoscope thinking”万花筒思维The example of Clarence Birdseye Clarence Birdseye 的例子Thinking differently:sitting under the table不同的思考：坐在桌子下面Persistence:setting a goal and sufferin

32、g setbacks坚持不懈：设定目标并经受挫折Kanter:Corporate Entrepreneurs坎特：团体企业家Communicating your vision:when ready传达你的远见：准备好时The coalition builders 建立同盟Supporters across the organisation 全组织的支持者Bankers,information sources,legitimisers 银行家，信息来源，授权者“Tincupping”:modifies ideas following advice from the older and wiser

33、“讨主意”，修改主意，听从长者和智者的主意Horsetrading takes place 发生交换Kanter:Corporate Entrepreneurs坎特：团体企业家Implementation Stage:Teambuilders 实施阶段：团队建立者Entrepreneurs create TRIBES not HEROES企业家创立部落部落而不是英雄英雄People with a shared belief,agreement on goals 有着共同信念，共同目标的人Sharing the credit and rewards共享荣耀与回报Could it just be

34、down to EQ(Goleman)?只是情商1？Self awareness:understand the effects of moods,emotions and drives on others自我意识：了解情绪，情感的作用及对他人的推动Self regulation:control or redirect disruptive impulse and think before acting自我调节：控制或转移破坏性冲动，三思而后行Motivation:intrinsic motivation,energy and persistence动机：天然动机，精力和坚持不懈Could it

35、 just be down to EQ(Goleman)?只是情商2？Empathy:understand and treat people according to their emotional reaction移情：理解并根据别人的情感反应来待人Social skill:proficient rapport,relationship and network builder社交技能：精通友好关系，关系与网络的建立者Exercise 作业Make brief notes on leaders you admire and compare these with a colleague.What were their qualities?简要介绍你所敬佩的领导人并将其与一位同事相比较。他们的品质是什么？演讲完毕，谢谢观看！