高中英语模块四unit1 Welcome to the unit课件译林牛津必修4.ppt

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1、dvertisingAUnit 1Welcome to the Unit2021/8/11 星期三1Enjoy some beautiful ads2021/8/11 星期三2Enjoy some beautiful ads2021/8/11 星期三3Enjoy some beautiful ads2021/8/11 星期三4Enjoy some beautiful ads2021/8/11 星期三5Brainstorming:1 Where can we find these ads?2 Why do you like these ads?On billboards,on the Inter

2、net,in newspapers/Magazines,on TV,in leaflets,or in buses etc.They are quite interesting,creative and we can get some useful information from them.2021/8/11 星期三6Observation:Observe the six pictures on Page 1.Try to divide them into two parts.Ads for public issuesAds for sales Project Hope Earth DayS

3、ay No to drugsSoftwareOxlin AirlinesSoft shine shampoo2021/8/11 星期三7Discuss and speak:Read the instructions and focus on the six posters.Try to answer these questions:What image(s)can you see on each poster?What can you read on each poster?What can you learn from each poster?2021/8/11 星期三8 Commercia

4、l advertisements Public service advertisements2021/8/11 星期三9The first poster is intended to make people aware of the importance of Project Hope.It makes people realize that there are still a lot of children dropping out of school for economic reasons.It calls upon people to do something to help chil

5、dren in poor areas.The poster makes us aware of the needs of other people.Poster 12021/8/11 星期三10This poster is intended to sell his Product to the persons who want to study on the computer.With the persuasive words”special discount”and images to attack peoples attention,people would buy some cheap

6、learning software.Sometimes this will help you.But sometimes dont.In our actual life,if you want to study,I think you can learn something well without learning software.On the contrary,if you have learning software,you are not sure to learn something well.Poster 2 2021/8/11 星期三11This poster is a com

7、mercial advertisement.It offer the Airline service.It uses“I live to fly with Oxlin Airlines.Taking airlines is a fast way to get to another place.In this way can much of time be saved.Poster 32021/8/11 星期三12This poster strikes us a lot.It is trying to show us that the birds have nowhere else to bui

8、ld their nets.They have to build their nets in the sky because all the trees have been cut down.It sends us a serious warning and tells us that we should protect the environment from now on.Poster 42021/8/11 星期三13Taking drug is harmful both to the people who take drug and their family.If someone tak

9、es drugs,he will become seriously ill.This poster is intended to educate people about health and problems in society and calls on people to make an anti-drugs campaign and it also tell us not to ignore the problem around us.Poster 5 2021/8/11 星期三14This poster is targeting young people especially gir

10、ls,because they pay more attention to their appearance.It uses persuasive words“Shine that lasts fro days”successfully to persuade young people to buy this shampoo.Poster 62021/8/11 星期三15More ads for you to discuss:Protect water,Protect ourselves.Can you think about a good slogan for each ad?2021/8/

11、11 星期三16Never delete GreenKeep it Forever!2021/8/11 星期三17Enjoy your music,Enjoy your Sony!2021/8/11 星期三18Cherish your life!2021/8/11 星期三19Taiwan,China!2021/8/11 星期三20Shoes can fly!So do your dreams!2021/8/11 星期三212021/8/11 星期三22Homework1 Look for more interesting ads and show them to your classmates next time.2 Make good preparations for Reading part.2021/8/11 星期三232021/8/11 星期三24