国际贸易英语商业书信大全(62页).doc

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1、-国际贸易英语商业书信大全-第 62 页1)A first enquiry Dear Sirs, We have learned from Smith and Company of Birmingham that you manufacture a range of high-fashion handbags in a variety of leathers. We operate a quality retail business and although our sales volume is not large , we obtain high prices for our goods.

2、 Would you please send me a copy of your handbag catalogue with details of your prices and payment terms? We would find it most helpful if you could also supply samples of the various skins from which the handbags are made. Yours faithfully, Sandra Jones Manager A first enquiry 第一次询价 Dear Sirs, 执事先生

3、: We have learned from Smith and Company of Birmingham that you manufacture a range of high-fashion handbags in a variety of leathers. 从伯明翰.史密斯公司!获悉贵公司制作了一系列款式新颖的皮革手提包. We operate a quality retail business and although our sales volume is not large , we obtain high prices for our goods. 本公司经营高档零售业务,

4、虽然销量不多,但货品属优质高档. Would you please send me a copy of your handbag catalogue with details of your prices and payment terms? 现恳请惠寄货品目录、价格表和付款方式细则. We would find it most helpful if you could also supply samples of the various skins from which the handbags are made. 此外,如蒙提供各类皮革样本,不胜感激. Yours faithfully,

5、Sandra Jones Manager Useful phrases 1.We have learned from . that you 从获悉贵公司 2.We operate a quality retail business 本公司经营高档零售业务 3.Would you please send me a copy of your handbag catalogue 现恳请惠寄货品目录 4.We would find it most helpful if you could also supply samples of 如蒙提供各类样本,不胜感激 Notes段意解说 1.Say how

6、you obtained the companys address and indicate what you are interested in. 各知如何取得收信人地址及发信原因 2.Introduce yourself and describe your field of activity. 自我介绍有关经营的业务范围 3.Make your main request. 提出请求 4.The second request is going to cost the company more. Make it tactfully. 第二个请求花费较大，需要得体地提出 Alternative

7、phrases替代用语 We have learned from Smith and Company of Birmingham that you manufacture a range of high-fashion handbags in a variety of leathers. (I have been told by/I have heard from.) (.handbags in several different leathers.) We operate a quality retail business and although our sales volume is n

8、ot large , we obtain high prices for our goods. Would you please send me a copy of your handbag catalogue with details of your prices and payment terms? We would find it most helpful if you could also supply samples of the various skins from which the handbags are made. (It would be very helpful if.

9、) (.from which you make the handbags.) Comments 评注 The enquiry is brief and to the point, telling the reader exactly what the enquiry is about. It requests the usual free literature and politely asks for an additional item:samples. 这封信简明扼要，让收信人确切清楚查询内容先要求索取赠阅目录，再礼貌地要求提供样本 (2) Reply to a first enquir

10、y Dear Ms Jones, Thank you for your enquiry of 16 July. We are pleased to hear that you are interested in our products. We are sending you a copy of our latest catalogue under separate cover, together with samples of some of the skins we regularly use in the manufacture of our products. I regret to

11、say that we can not send you the full range of samples. You can be assured , however, that such skins as crocodile and ostrich, not include in the watch, are of the same high quality. Mrs Angela Wane, our European Sales Manager, will be in the UK next month and will be pleased to call on you. She wi

12、ll have with her a wide range of our products. When you see them, we think that you will agree that only the best quality materials are used, and that the high standard of workmanship will appeal to the most discriminating buyer. We also manufacture a wide range of leather belts and gloves in which

13、you may be interested. They are fully illustrated in our catalogue and are of the same high quality as our handbags. Mrs Wane will be able to show you examples when she calls. We look forward to receiving an order from you. Yours sincerely, Damien Carr Marketing Vice-President Reply to a first enqui

14、ry 答复第一次询价 Dear Ms Jones, 琼斯女士: Thank you for your enquiry of 16 July. We are pleased to hear that you are interested in our products. 7月16日来函询价忆收到.得悉贵公司对我们的产品有兴趣,实感荣幸. We are sending you a copy of our latest catalogue under separate cover, together with samples of some of the skins we regularly use

15、 in the manufacture of our products. 兹奉上我们最新的产品目绿和常用的皮革样本,谨供参考. I regret to say that we can not send you the full range of samples. You can be assured , however, that such skins as crocodile and ostrich, not include in the watch, are of the same high quality. 很抱歉未能寄上全套样本,但其它诸如鳄鱼皮、驼鸟皮等皮革都是同样优质上乘的. Mr

16、s Angela Wane, our European Sales Manager, will be in the UK next month and will be pleased to call on you. She will have with her a wide range of our products. When you see them, we think that you will agree that only the best quality materials are used, and that the high standard of workmanship wi

17、ll appeal to the most discriminating buyer. 本公司欧洲营业经理安杰拉.韦恩太太将于下月携同各类产品前赴英国,.届时您若能抽空与她面谈和看看我们的产品,相信也会同意我们的产品质料上乘、手工精巧,能吸引最有鉴赏力的买主. We also manufacture a wide range of leather belts and gloves in which you may be interested. They are fully illustrated in our catalogue and are of the same high quality

18、 as our handbags. Mrs Wane will be able to show you examples when she calls. 除了手提包外,本公司亦制造多种系列精美的皮带和手套,贵公司如感兴趣,可参看产品目录中所刊登的插图.韦恩太太拜访时将向您展示样本. We look forward to receiving an order from you. 期待接到您的订单. Yours sincerely, Damien Carr Marketing Vice-President 销售部副总经理 Useful phrases 1. We are pleased to he

19、ar that you are interested in our products. 得悉贵公司对我们的产品有兴趣,实感荣幸. 2. I regret to say that we can not send you the full range of samples. 很抱歉未能寄上全套样本 3. She will have with her a wide range of our products. 携同各类产品 4. We think that you will agree that only the best quality materials are used 相信也会同意我们的产品

20、质料上乘、手工精巧 5. The high standard of workmanship will appeal to the most discriminating buyer. 能吸引最有鉴赏力的买主. Notes段意解说 1.Make the reference clear and respond. 确认来函,作出响应. 2.State what acting you are taking 详述现正采取的措施 3.Explain why you have not been able to meet the request in full 解释未能满足收信人所有要求 4.Add deta

21、ils of any follow-up action 告知其它后续措施 5.Broaden the customers interest, hoping to sell additional products. 吸引收信人对其他产品的兴趣,尽量推销 Alternative phrases替代用语 Thank you for your enquiry of 16 July. We are pleased to hear that you are interested in our products. (I refer to your.) (I am glad to.) We are sendi

22、ng you a copy of our latest catalogue under separate cover, together with samples of some of the skins we regularly use in the manufacture of our products. I regret to say that we can not send you the full range of samples. You can be assured , however, that such skins as crocodile and ostrich, not

23、include in the watch, are of the same high quality. (I am sorry to.) (I can assure you, however,.) Mrs Angela Wane, our European Sales Manager, will be in the UK next month and will be pleased to call on you. She will have with her a wide range of our products. When you see them, we think that you w

24、ill agree that only the best quality materials are used, and that the high standard of workmanship will appeal to the most discriminating buyer. (.that we use the best quality materials.) (.the most discerning.) We also manufacture a wide range of leather belts and gloves in which you may be interes

25、ted. They are fully illustrated in our catalogue and are of the same high quality as our handbags. Mrs Wane will be able to show you examples when she calls. We look forward to receiving an order from you. Comments评注 This is a concise, yet full, response to the enquiry. It demonstrates the efficienc

26、y and dynamism of the companys approach. The visit of a sales representative will almost certainly lead to a sale. 本信精要详尽,同时显示发信人公司处理效率和冲劲.派营业代表到访将可建双方的合作关系.(3)An enquiry for steel screws Dear Sirs, We are interested in buying large quantities of steel screws in all size. We would be obliged if you

27、would give us a quotation per kilogram C&F Liverpool, England. It would also be appreciated if you could forward samples and your price list to us. We used to purchase these products from other sources. We may now prefer to buy from your company because we understand that you are able to supply larg

28、er quantities at more attractive prices. In addition, we have confidence in the quality of your products. We look forward to hearing from you by return. Yours faithfully, Nigel Brown Purchasing Manager An enquiry for steel screws 钢螺钉询价 Dear Sirs, 营业部主管, We are interested in buying large quantities o

29、f steel screws in all size. We would be obliged if you would give us a quotation per kilogram C&F Liverpool, England. 本公司有意大量购买各型号钢螺钉,欲知每公斤送抵英国利物浦的成本加运费价格.如蒙惠赐上述报价单,不胜感激. It would also be appreciated if you could forward samples and your price list to us. 如能惠寄样本和价格表,亦必感谢不尽. We used to purchase these

30、 products from other sources. We may now prefer to buy from your company because we understand that you are able to supply larger quantities at more attractive prices. In addition, we have confidence in the quality of your products. 本公司素来向其它公司购买此类货品,闻悉贵公司货品质优价廉,故欲与贵公司建立合作关系. We look forward to heari

31、ng from you by return. 专此候复. Yours faithfully, Nigel Brown Purchasing Manager 采购部经理 Useful phrases实用短语 1.We would be obliged if you would give us a quotation per. 如蒙惠赐上述报价单,不胜感激. 2.It would also be appreciated if you could forward samples and your price list to us. 如能惠寄样本和价格表,亦必感谢不尽. 3. We have conf

32、idence in the quality of your products. 闻悉贵公司货品质优价廉 Notes段意解说 1.State the enquiry clearly, giving details. 详细告知询价项目和细则 2.State any additional requests 说明其它请求 3.Explain why you are approaching this particular company 解释选择与收信人公司接洽的原因. 4.Ask for a quick response 要求尽早回复. Alternative phrases替代用语 We are i

33、nterested in buying large quantities of steel screws in all size. We would be obliged if you would give us a quotation per kilogram C&F Liverpool, England. (We would like to purchase.) (We would be grateful if.) It would also be appreciated if you could forward samples and your price list to us. (We

34、 would appreciate it.) We used to purchase these products from other sources. We may now prefer to buy from your company because we understand that you are able to supply larger quantities at more attractive prices. In addition, we have confidence in the quality of your products. (We previously purc

35、hased.) (.we are given to understand.) (.more competitive prices.) We look forward to hearing from you by return. Comments 评注 The enquiry is clearly stated with all relevant details at this stage. It makes it clear that the prospective purchaser wishes to buy quite large quantities but wants top qua

36、lity products at very competitive prices. 有关询价项目和细则均清楚列明.此外,发信人亦表示只要货品质优价廉,便会大批购买. (4)Reply to an enquiry for steel screws Dear Mr Brown, Thank you for your enquiry of 2 October 1995. In reply, we would like to make the followings offer, subject to our final confirmation: Production: Steel screws Sp

37、ecifications: As per the attached list Packing: Loose in boxes of 5kg net Quantity: 100 boxes Price: As per the attached list Shipment: January/February 1996 Payment: Confirmed, irrevocable letter of payable by draft on sight to be opened 30 days before the time of shipment. Under separate cover, we

38、 have sent you samples of various sizes, our catalogue and price list. If you find our offer acceptable, please telex or fax us for confirmation. Yours sincerely, K T Chang Sales Manager Reply to an enquiry for steel screws 答复钢螺钉询价 Dear Mr Brown, 布朗先生, Thank you for your enquiry of 2 October 1998. I

39、n reply, we would like to make the followings offer, subject to our final confirmation: 贵公司1998年10月2日询价函收悉.如下报价需在本公司确认后,方可有效: Production: Steel screws 产品:钢螺钉 Specifications: As per the attached list 规格:依照附表 Packing: Loose in boxes of 5kg net 包装:凈重5公斤散装箱 Quantity: 100 boxes 数量:100箱 Price: As per the

40、attached list 价格:依照附表 Shipment: January/February 1999 装运:1999年1月至2月 Payment: Confirmed, irrevocable letter of payable by draft on sight to be opened 30 days before the time of shipment. 付款:保况不可撤销即期信用证,需于装运前230天开立 Under separate cover, we have sent you samples of various sizes, our catalogue and pric

41、e list. 另函附寄各型号样本、商品目录和价格表. If you find our offer acceptable, please telex or fax us for confirmation. 如题公司接受上述报价,请尽早落实定单为盼. Yours sincerely, K T Chang Sales Manager 销售部经理 Useful phrases 1.We would like to make the followings offer, subject to our final confirmation 如下报价需在本公司确认后,方可有效 2. Under separa

42、te cover, we have sent you samples of various sizes, our catalogue and price list. 另函附寄各型号样本、商品目录和价格表. Notes段意解说 1.Acknowledge the enquiry identifying the reference 确认来函和查询事宜. 2.Tabulate the details of the offer for absolute clarity. Define the method of payment (letter of credit) precisely. 把各项要点详列

43、成表.清楚注明付款规定. 3.List samples and other enclosures to be sent in a separate parcel. 告知有关附件和样本将另函寄奉. 4.Encourage a speedy reply 敦促早日回复. Alternative phrases替代用语 Thank you for your enquiry of 2 October 1995. In reply, we would like to make the followings offer, subject to our final confirmation: (In repl

44、y to your enquiry of.) (The offer is conditional on our final confirmation.) Production: Steel screws Specifications: As per the attached list Packing: Loose in boxes of 5kg net Quantity: 100 boxes Price: As per the attached list Shipment: January/February 1996 Payment: Confirmed, irrevocable letter

45、 of payable by draft on sight to be opened 30 days before the time of shipment. Under separate cover, we have sent you samples of various sizes, our catalogue and price list. If you find our offer acceptable, please telex or fax us for confirmation. (If our offer is acceptable.) Comments评注 The offer

46、 is concise and clear. The method of payment, letter of credit, is the securest form of payment when dealing with export orders. Tabulating details of an offer provides a simple checklist for the customers to follow. The offer is conditional to allow for any unforeseen problems such as cost increase

47、s. 报价简洁明确,项目详列成表.令收信人一目了然.需经发信人最后确认方为有效.可避免因其它因素而引致的成本上涨.以信用证付款是处理出口订货最可靠的方法. (5)Asking for a pro forma invoice Dear Sirs, One of our clients has asked us to obtain a pro forma invoice for the following product: Lion Brand Nail Clippers Model 21 chrome plated. Please send us your pro forma invoice in triplicate for 500 dozens of the above product as soon as possible so that we can get our clients confirmation. We will have to no problem in obtaining the import licence. As soon as this is approved, a letter of credit will be ope