RFID Research Results.ppt

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1、RFID Research Results 2004 Accenture. All rights reserved.2ContentsResearch Approach & Participant ProfileDrivers & Decision MakingImplementation 2004 Accenture. All rights reserved.3Involvement in RFIDJob Title / FunctionRegionResearch Approach 100 interviews with major retailers and manufacturers

2、across Asia.-Sample list of organisations supplied by Accenture and supplemented by Kudos Research-20 minute, structured interviews were conducted by telephone-Accenture remained an anonymous study sponsor-Participants recruited were as a minimum decision makers for RFID at a division or regional le

3、vel-Although participants were not as enthusiastic towards taking part in the study as those in North America and Europe in the previous study, there is still general consensus that this is a hot issue-Participants will receive an executive summary of the results, plus were offered a charitable dona

4、tion as an incentive for taking partResearch Approach & Participant ProfileOrganisation Type 2004 Accenture. All rights reserved.4Participant Profile - AustraliaAustraliaInvolvement in RFIDJob Title / FunctionOrganisation Type 2004 Accenture. All rights reserved.5ContentsResearch Approach & Particip

5、ant ProfileDrivers & Decision MakingImplementation 2004 Accenture. All rights reserved.6Few companies are strictly under mandate, however many believe implementation inevitable.“You need critical mass to implement something like that. The market has to be ready. A whole bundle of companies have to d

6、o it together. The challenge is enough companies having the courage to go ahead.” (Major Pharma Co, Australia)“Were sitting on the fence at the moment. Unless we get at all pushed by mandates, we probably will wait.” (Cons. Goods Manufacturer, Australia) Low ROI more likely to be in Australia (56%)

7、and Japan (also 56%) RFID Compliance: AustraliaRFID Compliance: Overall% Respondents 2004 Accenture. All rights reserved.7Overall: potential benefits are relatively well anticipated in multiple areas, particularlyproduction and inventory visibilityIncreased order accuracy Improved recall management

8、Reduction in inventory & working capital Improved lot track and trace Better expiration date management Improvements in shrink Better shipping & receiving productivity Better returns processing Improved raw materials receipts accuracy Better asset use through tracking of vehicles Reusable containers

9、Visibility of other high value assets Better WIP inventory mgmt Better receiving labor productivity Improved revenue through reduction in out of stocks Reduced expediting costs Supply chain planningSafe & secure supply chainAsset visibilityProduction visibilityFinished goods inventory visibility Str

10、ength of drivers by category (rating out of 5)Not a BenefitStrong Benefit421:Not a benefit5:Strong benefit% of Respondents 2004 Accenture. All rights reserved.8Australia: Perceived benefits particularly inventory and production visibility plus secure supply chainIncreased order accuracy Improved rec

11、all management Reduction in inventory & working capital Improved lot track and trace Better expiration date management Improvements in shrink Better shipping & receiving productivity Better returns processing Improved raw materials receipts accuracy Better asset use through tracking of vehicles Reus

12、able containersVisibility of other high value assets Better WIP inventory mgmt Better receiving labor productivity Improved revenue through reduction in out of stocks Reduced expediting costs Supply chain planningSafe & secure supply chainAsset visibilityProduction visibilityFinished goods inventory

13、 visibility Strength of drivers by category (rating out of 5)Not a BenefitStrong Benefit421:Not a benefit5:Strong benefit% of Respondents 2004 Accenture. All rights reserved.9Comments on the benefits Manufacturers“Its increased understanding of the status of the stock that we have in the supply chai

14、n. Having the correct type of goods at the right place at the right time greater accuracy in matching requirements” (Manufacturer Consumer Goods, Australia)“The key factor is the trackability of assets, reduction in inventory and write offs (expired goods). Better utilization of inventories of consi

15、gnments in hospitals. Better management of the receiving process, better accuracy throughout the supply chain. Reduction of errors in order processing and reduction in inventory in transit. More accuracy and efficiency.” (Manufacturer Personal Grooming / Pharma Co, Australia)“Being able to track our

16、 inventory or assets through the supply chain, with an end benefit of reduced out of stocks, improved sales, better return on assets and a more collaborative approach to working with our partners.”(Manufacturer Consumer Goods, Australia)“For us the key benefit would be seeing the stock wholesalers h

17、ave. Seeing further down the supply chain and if extended down to our suppliers key materials” (Manufacturer, PharmaCo, Australia)“It will allow full visibility from manufacturer to end customer. For me, its how the company then uses that visibility.” (Manufacturer Consumer Goods, Australia)Retailer

18、s are able to identify theoretical benefits, but comments lack the impetus which would imply action“Its probably in the inventory management: saving a lot of time in terms of counting stock, tracking trucks and making sure the right pallet goes on the right truck.” (Variety Store / Retailer, Austral

19、ia) 2004 Accenture. All rights reserved.10Most markets see the greatest benefits of RFID in the extended supply chain.% of Respondents Ranked Areas of Most BenefitOverallAustraliaWithin your own individual organisationAcross multiple organisations (i.e. suppliers, customers, own organisation)Store o

20、perations3rd2nd1st3rd2nd1st 2004 Accenture. All rights reserved.11Overall: cost issues and market standards and stability are the key barriers to RFID implementationCost of RFID tags and readers Legislation / Government policy Data synchronization Lack of standards Market not stable / too early Comp

21、lexity of integration with existing systems Overall cost of implementation Competing business priorities Lack of executive sponsorshipConsumer perceptions / privacy concerns Intellectual property rights / grey market issues High investment in current solutions Initial decrease in productivity Extern

22、alBarriersInternal Barriers Strength of drivers by category (rating out of 5)Not a BarrierStrong Barrier421:Not a barrier5:Strong barrier% of Respondents 2004 Accenture. All rights reserved.12Australia: Barriers are slightly weaker in Australia but cost issues and market standards are still prevalen

23、t concernsCost of RFID tags and readers Legislation / Government policy Data synchronization Lack of standards Market not stable / too early Complexity of integration with existing systems Overall cost of implementation Competing business priorities Lack of executive sponsorshipConsumer perceptions

24、/ privacy concerns Intellectual property rights / grey market issues High investment in current solutions Initial decrease in productivity ExternalBarriersInternal Barriers Strength of drivers by category (rating out of 5)Not a BarrierStrong Barrier421:Not a barrier5:Strong barrier% of Respondents 2

25、004 Accenture. All rights reserved.13Comments on barriersManufacturers: Concerns over market standardization and benefits throughout the extended supply chain are highlighted “One issue I am concerned about, is operation transition at the shop floor level. The training required to change work behavi

26、ours. There will probably be a short term loss in productivity”(Automotive OEM, Australia)“We need a unified standard approach to both implementation and use of the technology, so that all parties involved in the use of the technology get the rewards and benefits of the technology. My concern would

27、be that maybe smaller companies would struggle with the implementation cost and not necessarily understand or receive the benefits.”(Pharma Co, Australia)“Until the manufacturing code is more receptive to the technology, there will be little ROI for RFID.”(Manufacturer, Consumer Goods, Australia)Ret

28、ailers appear more concerned with cost issues, but as in the case of manufacturers, lack of industry standards cause concerns.“Probably just conflicting information finding out what will be most appropriate at that particular time. There is no burning platform to push it on.” (Variety Store / Retail

29、er, Australia) 2004 Accenture. All rights reserved.14ContentsResearch Approach & Participant ProfileDrivers & Decision MakingImplementation 2004 Accenture. All rights reserved.15Australia is the only market which is closely examining RFID. Australia and Japan will also implement earlier than other m

30、arkets.% of Respondents Timeline for Planning and Implementation of RFIDCurrent StageEnd of 2004Dont KnowBeginning 2005Beginning 20062007 or laterOverall 17% of companies had already issued mandates to their suppliers, though the vast majority of these are in Korea and none are in Japan. OverallAust

31、raliaBusiness casePilotRoll outBusiness casePilotRoll out 2004 Accenture. All rights reserved.16Overall: detailed roll out will not start until early 2006 and very many are unsure of plansTimeline for Planning and Implementation of RFID% of Respondents Current StageEnd of 2004Dont KnowBeginning 2005

32、Beginning 20062007 or laterRFID is very much in early planning for most companies and a large proportion of manufacturers have no clear plan for detailed roll out.OverallAustraliaPallet LevelCase LevelItem LevelPallet LevelCase LevelItem Level 2004 Accenture. All rights reserved.17Comments on implem

33、entationComplete roll out is considered a long term proposition and one which must be an overall industry move“The speed of implementation will be driven by the major retail groups. Coles Myer for example will dictate implementation, they have 25% of the retail activity in Australia so if they deman

34、d it, we will use it.” (Personal Grooming Goods Manufacturer, Australia)Those under mandate do not necessarily see benefits to implementation above retaining their current business.“In our environment there are no real benefits, our customers have supplied a mandate and if we dont comply then there

35、will be no sales they wont stock our products.” (Manufacturer, Personal Care Goods, Australia)“Honestly, in the 35 page position that we have on RFID the benefits are labour saving and marginal improvements in inventory accuracy. Thats it. In all the business cases from a worldwide perspective in th

36、e last two years, we dont see that it will provide a positive return on investment.” (Food Manufacturer, Australia) 2004 Accenture. All rights reserved.18Overall: priority areas for implementation are driven by management of inventory and stockWarehouse ManagementTheft / Shrink ManagementDemand Plan

37、ningCustomer InsightDirect Store Delivery (Retail)Inventory ManagementOrder Fulfillment Management Out of Stock Track & TracePay in Scan (Retail only) Asset Tracking Quality Control (Manuf of)Transport & Logistics Priority applications of RFID (rating out of 5)Low PriorityHigh Priority41: Low Priori

38、ty5: High Priority2Procurement (Retail only)% of Respondents 2004 Accenture. All rights reserved.19Australia: Priority areas for implementationWarehouse ManagementTheft / Shrink ManagementDemand PlanningCustomer InsightInventory ManagementOrder Fulfillment Management Out of Stock Track & TraceAsset Tracking Transport & Logistics Priority applications of RFID (rating out of 5)Low PriorityHigh Priority41: Low Priority5: High Priority2% of Respondents