[百事可乐英语广告词]百事可乐广告词.doc

上传人:be****23 文档编号:26459118 上传时间:2022-07-17 格式:DOC 页数:7 大小:22.50KB
返回 下载 相关 举报
[百事可乐英语广告词]百事可乐广告词.doc_第1页
第1页 / 共7页
[百事可乐英语广告词]百事可乐广告词.doc_第2页
第2页 / 共7页
点击查看更多>>
资源描述

《[百事可乐英语广告词]百事可乐广告词.doc》由会员分享,可在线阅读,更多相关《[百事可乐英语广告词]百事可乐广告词.doc(7页珍藏版)》请在得力文库 - 分享文档赚钱的网站上搜索。

1、最新百事可乐英语广告词百事可乐广告词广告一词,据考证是一外来语。它首先源于拉丁文advertere,其意为注意,诱导,传播。下面是小编带来百事可乐英语广告词,欢迎阅读!百事可乐的英文广告词Pepsi, a new generation of choices. Pepsi,"Pepsi, right taste." - Pepsi"Live demon up, you are in the Pepsi era." - Pepsi"Pepsi taste better than the other fresh." - PepsiPepsi

2、 impeccable. 12 ounces full, can be really much. - PepsiCo 5 cents to buy things twice, Pepsi is your drink. - PepsiCo "We all know, some things are good do not have to change it." - PepsiFor those who think young people. "- Pepsi"Beautiful Pepsi Time". - Pepsi"Awake, y

3、ou belong to the generation of Pepsi." - Pepsi"Rise up, you are a new generation of Pepsi a lively." - PepsiPepsi, for the sake of thinking young people forever. Pepsi advertising.百事可乐的经典广告词Pepsi was first made in New Bern, North Carolina, in the United States in the early 1890s by ph

4、armacist Caleb Bradham. In 1898, "Brad'sDrink" was changed to "Pepsi-Cola" and later trademarked on June 16, 1903.1 There are several theories on the origin of the word "pepsi". The only two discussed within the current PepsiCo website.Caleb Bradham bought the name

5、"Pep Kola" from a local competitor and changed it to Pepsi-Cola.The word Pepsi comes from the Greek word "Hope" (πέψη), which is a medical term, describing the food dissolving process within one'sstomach. Dyspepsia also a medical term describes a problem with

6、one's stomach to dissolve foods properly.Another theory regarding the name's origins is that Caleb Bradham and his customers simply thought the name sounded good and reflected the fact that the drink had some kind of "pep" in it because it was a carbonated drink.It was made of carb

7、onated water, sugar, vanilla, rare oils, and kola nuts. Whether the original recipe included the enzyme pepsin is disputed.In 1903, Bradham moved the bottling of Pepsi-Cola from his drugstore into a rented warehouse. That year, Bradham sold 7,968 gallons of syrup. The next year, Pepsi was sold in si

8、x-ounce bottles, and sales increased to 19,848 gallons. In 1924, Pepsi received its first logo redesign since the original design of 1905. In 1926, the logo was changed again. In 1929, automobile race pioneer Barney Oldfield endorsed Pepsi-Cola innewspaper ads as "A bully drink.refreshing, invi

9、gorating, a fine bracer before a race".In 1931, the Pepsi-Cola Company went bankrupt during the Great Depression- in large part due financial losses incurred byspeculating on wildly fluctuating sugar prices as a result of World War I. Assets were sold and Roy C. Megargel bought thePepsi tradema

10、rk.Eight years later, the company wentbankrupt again. Pepsi's assets were then purchased by Charles Guth, the President of Loft Inc. Loft was a candy manufacturer with retail stores that contained soda fountains. He sought to replace Coca-Cola at his stores' fountains after Coke refused to g

11、ive him a discount on syrup. Guth then had Loft's chemists reformulate the Pepsi-Cola syrup formula .THE TOP COMPANY OF CHINA Sinopec Sinopec's business includes oil and gas exploration, refining, and marketing; production and sales of petrochemicals, chemical fibers, chemical fertilizers, a

12、nd other chemical products; storage and pipeline transportation of crude oil and natural gas; import, export and import/export agency business of crude oil, natural gas, refined oil products, petrochemicals, and other chemicals.百事可乐英文广告The world's three largest drinks - Coke, tea and coffee. Cok

13、e filed, naturally think of is "Pepsi." I remember it along the way advertising: "a new generation of choice", "eager to unlimited", "breakthrough desire", "there is no thirst thirst", are people remember, catchy.Pepsi and Coca-Cola two brands have a

14、 hundred years of competitive history, and PepsiCo team after careful investigation found that young people is the largest consumer groups, young people the most popular thing is cool, and cool expression, is unique, trendy, Connotation, the meaning of creative style. Pepsi caught the young people l

15、ike cool psychological characteristics, began to launch a series of young people think that the most cool star for the image of the spokesperson of the ad.In mainland China, following the invitation of Leslie Cheung and Andy Lau to do its spokesperson, Pepsi also invites Aaron Kwok, Faye Wong, Jenny

16、 Jackson and Ricky Martin four singer to do its image representative, captured the hearts of countless young consumers. Pepsi advertising language is quite unique. It is "a new generation of choice", "eager to unlimited" to do their own advertising language. Pepsi to promote youn

17、g people to make "a new generation of choice", that is, drink Pepsi. Pepsi these two dynamic slogan quickly won the recognition of young people.Pepsi with the advertising language, Pepsi advertising content is generally music, sports, such as the above Michael Jackson, Aaron Kwok is a fres

18、h dance. Pepsi is also good to play football, Pepsi most young people like to use the characteristics of football, deliberately launched the Pepsi football star.A lot of spam advertising really can not stand, a serious impact on people's vision, it is a waste of people's time, but also the h

19、uman consumption tendencies to lead astray. However, good advertising, but also the visual feast of the vast number of consumers, you can enjoy the same as watching the Hollywood blockbuster, assess it. It can give consumers the characteristics of the goods to choose to facilitate the consumer's

20、 life, but also allow consumers to watch the ad when it is a pleasure to enjoy.Pepsi's advertising is no doubt doing well in this regard, it's advertising in the Chinese market is not only the international fashion freedom of style, but also added the elements of Chinese and hi, people feel

21、cordial and relaxed, it's advertising Is a bright spot, for young people is undoubtedly more attractive. So in terms of technology, aesthetics, marketing, professional, and so on, the Pepsi advertising is undoubtedly eye-catching, people remember the success of advertising, I believe in the coming days, Pepsi ads will be more The better.百事可乐英语广告词第 7 页 共 7 页

展开阅读全文
相关资源
相关搜索

当前位置:首页 > 应用文书 > 工作报告

本站为文档C TO C交易模式,本站只提供存储空间、用户上传的文档直接被用户下载,本站只是中间服务平台,本站所有文档下载所得的收益归上传人(含作者)所有。本站仅对用户上传内容的表现方式做保护处理,对上载内容本身不做任何修改或编辑。若文档所含内容侵犯了您的版权或隐私,请立即通知得利文库网,我们立即给予删除!客服QQ:136780468 微信:18945177775 电话:18904686070

工信部备案号:黑ICP备15003705号-8 |  经营许可证:黑B2-20190332号 |   黑公网安备:91230400333293403D

© 2020-2023 www.deliwenku.com 得利文库. All Rights Reserved 黑龙江转换宝科技有限公司 

黑龙江省互联网违法和不良信息举报
举报电话:0468-3380021 邮箱:hgswwxb@163.com